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 Brand Guidelines Template

$79

Make it easy for your clients to understand how
to use their brand elements the right way.

After you’ve finalized a brand and painstakingly saved every single element, the last thing you want is for your clients to have no idea what to do with them. That’s where the brand guidelines template comes into play. Step by step, it teaches your clients how to use their brand the right way.

What I love most about the brand guidelines template is that it incorporates strategy AND usage instructions in a way that’s easy to understand. Instead of using fancy designer speak, the terminology is straight forward so that your clients walk away feeling confident about taking the reins from here. ;)

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WHAT’S INCLUDED?

You will receive a 21 page template and usage guide, as well as a real life example of one of my client’s brand guidelines documents. The template itself includes prompts and tips on each page to help make your job easier. The actual content that’s covered includes:

— Brand values
— Mission statement
— Brand keywords
— Primary logo
— Secondary logo(s)
— Mark(s)
— Illustration / pattern
— Color palette + combo guide
— Font system guide
— Best practices: alignment, spacing, sizing
— Photography guide
— File formats and organization guide

* Template available in both Adobe InDesign and Illustrator files.
Because this is a digital product, all sales are final.